before I forget, I haven't done my blog about intertextuality yet. I'll give you an example of 2 examples horizontal intertextuality.
The first one I'll show you is horizontal intertextuality. This commercial is for Volkswagen Golf and it's based on the final of Britain got talent 2008. During that show, George Sampson won the final of Britain got talent with this dance. They show the exact moves in the commercial.
Volkswagen Golf TV Advert with Gene Kelly
The next commercial is also based on horizontal intertextuality. The commercial, created for Coca Cola is based on the video game : Grand Theft Auto. Apparently this is a really important video game, just like Coca Cola is number 1 soda in the world.
http://www.youtube.com/watch?v=3Tnm53uXIvg&feature=related
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